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Travel Tech Thursdays KL Volume 6: Experience-First Travel. Tech-Powered. Purpose-Driven.

Join us in Kuala Lumpur on Thursday, 28 August, for an insightful session with Jacinta Lim, CEO & Co-founder of Seek Sophie, the Southeast Asia grown startup redefining tours and travel experiences.

Jacinta founded Seek Sophie after her transformative solo trip camping near hippos in Uganda — a journey sparked by a shared INSEAD MBA vision with Lina Gedvilaite to create travel with deeper purpose.

Since launching in 2018, the company has achieved eight-figure sales, double-year-on-year growth, profitability, and is expanding organically across SEA — all while remaining bootstrapped.

What you’ll learn:

  • Building a travel brand with impact: How Seek Sophie channels spending directly to local communities and prioritises conservation (e.g., ethical orangutan experiences).

  • Innovation in travel tech: From coding her platform herself to adopting AI-driven matching, Jacinta’s journey offers clear lessons for tech-first travel businesses.

  • Generational shift in travel: Discover why Gen Z and millennials demanding authenticity are reshaping the industry — and how legacy travel brands are adapting.

  • Sustainable growth strategies: No VC? No problem. Learn how to scale responsibly, profitably, and with positive regional and environmental impact.

Be part of the conversation that brings experience-firsttech-enabled, and sustainable travel into focus right here in KL.

Don’t miss this one: a rare opportunity to hear from a purpose-led founder disrupting tours and activities across Asia.

Jacinta LimCEO & Co-founder, Seek Sophie
Jacinta LimCEO & Co-founder, Seek Sophie

Jacinta, co-founder of Seek Sophie, is a serial entrepreneur driven by the power of business to create positive change. From closing billion-dollar deals as an M&A lawyer at Linklaters, a top London law firm, to scaling a micro-insurance start-up that transformed millions of lives across Asia and Africa, her career has always been about impact.

But it was her travel adventures in over 60 countries that ignited her deepest passion. Jacinta saw firsthand how tourism could uplift communities and safeguard the environment, and was inspired to redefine how we travel. She founded Seek Sophie with a mission: to make travel a force for good, empowering local communities and safeguarding the planet we explore.

Seek Sophie now operates in 7 countries, offering earth-friendly adventures that empower thousands of small businesses across Asia. Jacinta’s vision is proof that sustainable tourism isn’t just a buzzword – it’s a movement, and it’s changing the way we experience the world.

Venue

Wego Malaysia @ KL Eco City
3, Jalan Bangsar, Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, 59200, Malaysia
Travel Tech Thursdays Kuala Lumpur
28 August 2025, Thursday
Wego Malaysia @ KL Eco City
Start from: RM 20 / person
Start from: RM 20 per person